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Communication

Strategy

Design

I love to tell stories.

ABOUT ME

I am a strategic thinker with a creative bent of mind, and my talents intersect in a space that spans identity development, creative & strategic visualization, and brand marketing. A fashion design student turned content strategist and project manager, I have a keen interest in telling compelling brand stories through various media. I aspire to grow in a dynamic interdisciplinary realm that consistently challenges me and fosters continuous learning.

Another aspect that defines me is my strong sense of social justice. I feel passionately about issues related to gender, sexuality, and the environment. Being committed and diligent in my work better serves me in this sphere as well. I love to have nuanced conversations so if our interests align, let's connect! :)

WORK

May '24 - Dec '25 | RAW MANGO | Communications Manager​

- Brand communication for leading Indian design house

- Project management for key brand-building functions, marketing content, social media strategy

Jul '22 - Apr '24 | OPEN THIS WAY | Content Strategist & Social Media Manager

- Key account management of 7+ clients for the agency

- Content strategy, art direction, branding and identity, key account management

- Worked with fashion and lifestyle brands including Urvashi Kaur, Nama Home, Seeaash etc.

Sept '22 - Apr '24 | Freelance Graphic Designer and Brand Consultant

- Developed brand communication strategies and visual languages for various start-up brands

- Clients included The Biohackers Company, 3200BC, Dragonfly Advisory etc.

Jul '21 - Aug '24 | TRIBURG APPAREL | Fashion Design Intern

- Interning in the American Eagle Outfitters and Aerie team of the buying house

- Trend research, range design, prototyping

Jun '20 - Jul '20 | TARA FOUNDATION | Social Media and Content Intern

- Content strategy, writing, graphic design for the NGO focused on gender sensitisation

STUDIES

Master of Design | UNSW Sydney | 2026-28

- Ongoing

Bachelor's in Design | NIFT New Delhi | 2018-22

- Major: Fashion Design

- Specialisation: Personal Branding, Styling

- Minor: Fashion Retailing

- CGPA: 8.8 | AIR 34

Secondary Education | Tagore International School, New Delhi | 2015-18

- AISSCE, CBSE, Grade 12 Percentage: 94.6%

- CCE, CBSE, Grade 10 CGPA: 10

AWARDS

First Position | PRACHAR at BTRIX 2021 | BIT Mesra

- Inter-collegiate marketing and advertising competition

Second Position | Online Week of Social Media 5.0, 2021 | IIM Kashipur

- Inter-collegiate brand marketing competition

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